Privacy Policy

Information we collect

We collect information that helps us take orders, deliver products, provide support, run our business, and keep the site secure. The categories of personal information we may handle include the following.

Information you give us

• Identity and contact details — your name, business name, email address, phone number, and billing and shipping addresses.
• Order information — the products you buy, quantities, order history, and any notes or preferences you provide.
• Account information — the credentials and settings associated with an account you create.
• Payment information — details needed to take payment, which are collected and processed by our payment providers; we do not store full card numbers on our own systems.
• Communications — the content of messages you send us through forms, email, or phone, including support and wholesale enquiries.

Information we collect automatically

• Device and usage data — IP address, browser type, device identifiers, pages viewed, referring pages, and the dates and times of your visits.
• Cookies and similar technologies — small files and identifiers used to keep your cart working, remember preferences, and understand how the site is used.

Information from other sources

We may receive information from our service providers, such as payment processors confirming a transaction, shipping carriers confirming delivery, and analytics providers reporting on aggregate site usage. Where you contact us through a third-party platform, we may receive the information that platform passes to us.

We do not knowingly collect more information than we need for the purposes described in this policy, and we do not sell your personal information.

How the information is collected

We gather personal information in a few straightforward ways: directly from you when you register, place an order, or contact us; automatically through cookies and server logs as you browse; and from the service providers who help us take payment and deliver your products.

Providing certain information is necessary to complete a purchase. For example, we cannot ship an order without a delivery address, and we cannot take payment without the details our payment provider requires. Where information is optional, we will make that clear, and choosing not to provide it will not stop you from browsing the site.

How we use your information

We use personal information only for legitimate business purposes connected to running our store and serving our customers. Those purposes include:

• Processing and fulfilling your orders, including taking payment and arranging delivery.
• Creating and managing your account and keeping your details current.
• Providing customer support and responding to your enquiries, including wholesale and restock requests.
• Sending service messages such as order confirmations, dispatch notices, and updates about your purchase.
• Operating, maintaining, securing, and improving the site and our product range.
• Detecting, preventing, and investigating fraud, abuse, and security incidents.
• Meeting our legal, tax, accounting, and regulatory obligations.
• Sending marketing about products and services where you have agreed to receive it, from which you can opt out at any time.

We will not use your information for a materially different purpose without letting you know and, where required, obtaining your consent.

Legal bases for processing

Where data-protection law requires us to identify a legal basis for handling your personal information, we rely on the following bases, depending on the situation.

Where we rely on legitimate interests, we consider and balance any potential impact on you and your rights before proceeding, and you may object to that processing as described in the rights section below.

Cookies and similar technologies

We use cookies and similar technologies to keep the site working, remember your cart and preferences, and understand how the site is used so we can improve it. Some cookies are essential to core features such as maintaining your shopping cart, while others are optional and used for analytics or marketing.

You can control non-essential cookies through your browser settings and any cookie controls we provide. Disabling certain cookies may affect how parts of the site function, including the cart. For full detail on the categories of cookies we use, their purposes, and how to manage them, please see our Cookie Policy, which forms part of this Privacy Policy.

How we share your information

We do not sell your personal information. We share it only where necessary to run our business and deliver your orders, and only with parties who are bound to protect it. The categories of recipients include:

• Payment processors — to take and verify payment securely. These providers handle your payment details under their own terms and security standards.
• Shipping and fulfilment carriers — to deliver your orders, using the name, address, and contact details needed for delivery.
• Technology and hosting providers — who host the site, store data, and provide the tools that keep our service running.
• Analytics providers — who help us understand aggregate site usage so we can improve it.
• Professional advisers — such as accountants and legal advisers, where reasonably necessary.
• Authorities and successors — where required by law, to protect our rights, or in connection with a merger, acquisition, or sale of assets.

Where we engage service providers to process personal information on our behalf, we require them by contract to use it only for the purposes we specify, to keep it secure, and to handle it in line with applicable law.

How long we keep your information

We keep personal information only for as long as we need it for the purposes set out in this policy, or for as long as the law requires. The right retention period depends on the type of information and why we hold it.

• Order and transaction records are kept for the period needed to fulfil the order, handle returns and warranty matters, and meet tax and accounting obligations.
• Account information is kept while your account is active and for a reasonable period afterward.
• Support communications are kept for as long as needed to resolve your matter and maintain a record of our service.
• Usage and analytics data is generally kept in aggregated or shortened form.

When we no longer need personal information, we take reasonable steps to delete it securely or to anonymize it so it can no longer be linked to you.

How we protect your information

We take the security of your information seriously and use a combination of technical and organizational measures to protect it against loss, misuse, and unauthorized access, alteration, or disclosure. These measures include encryption of data in transit, access controls that limit who can see personal information, and the use of reputable providers for payment and hosting.

No method of transmission over the internet or of electronic storage is completely secure, so while we work hard to protect your information we cannot guarantee absolute security. You also play a part: please keep your account credentials confidential and contact us promptly if you believe your account has been compromised.

Your privacy rights

Depending on where you live, you may have rights over your personal information. We honour valid requests in line with the law that applies to you. Subject to certain conditions and exceptions, these rights may include:

• Access — to ask what personal information we hold about you and to receive a copy.
• Correction — to have inaccurate or incomplete information corrected.
• Deletion — to ask us to delete personal information we no longer have a lawful reason to keep.
• Objection and restriction — to object to or ask us to limit certain processing, including processing based on legitimate interests.
• Portability — to receive certain information in a portable format where applicable.
• Withdraw consent — to withdraw consent at any time where we rely on it, without affecting processing already carried out.
• Opt out of marketing — to unsubscribe from marketing messages at any time.

United States state privacy rights

If you are a resident of California or another United States state with a comprehensive privacy law, you may have additional rights, including the right to know the categories and specific pieces of personal information we have collected, the right to request deletion or correction, and the right to opt out of the sale or sharing of personal information and of targeted advertising. We do not sell your personal information. California residents also have the right not to receive discriminatory treatment for exercising their privacy rights.

To exercise any of these rights, contact us using the details at the end of this policy. We will verify your request, respond within the timeframe required by the applicable law, and let you know if an exception prevents us from fully meeting it. You may also use an authorized agent to submit a request where the law allows.

Children's privacy

Our site and products are intended for businesses and adults, not for children. We do not knowingly collect personal information from anyone under the age of sixteen. If you believe a child has provided us with personal information, please contact us and we will take reasonable steps to delete it. If we learn that we have collected personal information from a child without appropriate consent, we will remove it promptly.

International data transfers

We are based in the United States, and the information we collect is processed and stored in the United States and, where our service providers operate, in other countries. If you access the site from outside the United States, you understand that your information may be transferred to and processed in a country whose data-protection laws may differ from those where you live.

Where personal information is transferred across borders, we take steps to ensure it continues to be protected in line with this policy and applicable law, including by relying on appropriate safeguards with the providers who handle it on our behalf.

Third-party services

Our site relies on trusted third-party services for payment, shipping, hosting, and analytics, and it may contain links to third-party websites. When you use one of these services or follow such a link, the third party's own privacy policy governs how it handles your information.

We are not responsible for the privacy practices of third-party websites or services, and we encourage you to review their policies before providing them with personal information. Including a link or integration does not mean we endorse or control the third party.

Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or the law. When we do, we will revise the "Last updated" date shown near the top of this page and post the updated policy on the site. Where a change is significant, we will take reasonable steps to bring it to your attention.

We encourage you to review this page periodically so you stay informed about how we protect your information. Your continued use of the site after an update takes effect indicates your awareness of the revised policy.

How to contact us

If you have questions about this Privacy Policy, want to exercise a privacy right, or wish to raise a concern about how we handle your information, please reach out using the details below or the short form on this page. We take privacy enquiries seriously and will respond as promptly as we can.